Michael Walsh – BeWiser Project Manager, IT@Cork

  • Speaker Bio:

    Following experience in sales and marketing roles in SMEs and CBF, (forerunner of Bord Bia) Michael Walsh taught marketing and management in Cork Institute of Technology as a senior lecturer, and as a visiting lecturer in UCC.

    A Fellow of Marketing Institute of Ireland (FMII), Michael received a Lifetime Award for Marketing Education from MII in 2011. He supervised students’ research to Master and PhD.  Michael has worked with European partners on BeWiser (Building Enterprises, Wireless and Internet Security in European Regions) project since 2013 for IT@Cork. He has published prize winning case studies on new ventures and SMEs.

    Presentation Title:

    BeWiser  – Connecting ICT clusters

    Presentation Synopsis:

    The talk begins with an introduction to IT@Cork and the EU funded BeWiser project, which aims at promoting the cybersecurity industry in Europe, and helping ICT SMEs become more competitive.  It describes the work of BeWiser in promoting SME internationalisation through the Joint Action Plan, V-Linc analysis, BeWiser Connect on-line platform, the Business Roaming Agreement and Trade Missions to ICT and Security conferences and trade shows.

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